OFFICIAL Neu Chulo Beanie Hats

OFFICIAL recently released one of their latest winter knit hats for 2011. The Neu Chulo Beanies are Official's version of the classic Andes knit hats with earflaps. These new hats feature fleece liners for extra warmth and multi-colored poms. The left side features Official's new Alpini label. Both bright combinations are now available through Official's online site and other select retailers. 

Images: Official Crown of Laurel

OFFICIAL: Fall 2010 Lookbook

OFFICIAL is lock n loaded for their Fall 2010 collection shipping early September. The hat silhouettes are spread across standard fitted caps, mesh snapbacks, Ivy w/ earflaps, and beanies. The fabric mix is soild, which consist of wools, tweeds, plaids and cottons with clean trimming details for a good look. See the complete collection here.

Images: OFFICIAL

OFFICIAL: Fall 2010 Behind the Photographer

OFFICIAL drops another preview of their upcoming Fall 2010 headwear collection, this time with a video showing off the behind-the-scenes photo production of the lookbook. Check it out...

Official Fall10 "Behind The Photographer" from Official Crowns on Vimeo.

OFFICIAL Winter 2010 Sneak Peek

OFFICIAL is back with a new sneak peek into their upcoming Winter 2010 collection. Shown below is the Tiger Striped Camo Meshback Cap. This key piece combines high-quality rip-stop camo with a black visor and mesh panels.  The cap is highlighted with their "Keep It All Official" woven label in pop orange, which is also accented as contrast top stitch on the visor. Keep your eyes peeled for more of OFFICIAL's winter offering.

Image: OFFICIAL

OFFICIAL Spring 2011 Sneak Peek

Below is a tiny sneak peek at one style from OFFICIAL's upcoming S11 collection. The Officials snapback is back and shown here in Florida Marlins teal/black combo. After killing it with the SF black and orange combination, OFFICIAL preps up the southern heat.
In the meantime, check OFFICIAL out for their current line-up of snapbacks, campers, and knits.

Image: OFFICIAL

OFFICIAL 'Neu Ruby' English Driving Cap, Winter 10 Preview

OFFICIAL unveils their latest preview of the Neu Ruby, English Driving Cap, which is part of their upcoming Fall/Winter 10 collection.  As with most silhouettes that Official offers, they always seem to add their remix to a conventional hat.  The Neu Ruby English Driving Cap is no different. Official sets out to switch things up by combining traditional brush tweed with hand-woven Guatemalan fabric.  The cap features a black/white tweed with only the left panel switched out with colorful Guatemalan fabric for an exciting pop. The result is a union of fabrics representing different cultures to create a modernized Driving / Ivy cap that dates back to the 14th century United Kingdom. Stay posted for more as Official continues to grow their hat style assortment for 2010.

Image: Official Crown Of Laurel